The Team

A successful team beats with one heart. Simply put – teamwork is the ability to work together toward a common vision. At Style Manitoba, our mandate remains the same as when we first began publishing in 1996 – that is to produce an attractive upscale publication that reflects the lifestyle interests and concerns of Manitobans. This is an accomplishment that as an organization we are proud of today.

The team involved in the marketing, production, editorial content and design of publications produced by LifeStyle West Publishing Inc have highly developed skills in different areas of the industry. Along with other editorial and support staff, they culminate in a dynamic team of professionals who have the expertise necessary to achieve and maintain publications in which fine products, services and lifestyle concerns can be represented.


RitaVanLeeuwenRita van Leeuwen, Editorial Director

As CEO of LifeStyle West Publishing and Editorial Director for Style Manitoba, Rita van Leeuwen successfully demonstrates her journalistic savvy and well-focused sense of direction in Manitoba’s publishing industry. Combined with her experience in market research and thorough knowledge of sales, marketing and management, Rita has continually developed and maintained many contacts in both the creative and advertising communities for the past 25 years. Her keen insight into the diversity of Manitoba’s reading audience and the marketing needs of businesses therein assists her in providing a unique and creative editorial blend for every issue of Style Manitoba.

Paul Butters, Art Director

A graduate of University of the Arts London (Camberwell School of Art), Paul Butters serves as Art Director for Style Manitoba and other products published by LifeStyle West Inc. Well known for his creative abilities, Paul’s design and layout expertise contribute significantly to the success of each issue. He also lends his skill in photographic direction to all publications produced through Lifestyle West. Paul’s strong sense of design and effective use of colour consistently provide for magazine presentations that are tasteful and elegant at once.



Responsible for establishing new clientele and the ongoing maintenance of established accounts, our advertising sales team is comprised of outstanding marketing professionals who are committed to the high standards of excellence Style Manitoba is noted for. These polished individuals practice professionalism, honesty and integrity in all their business dealings. Noted for their highly developed skills in supplying creative marketing solutions to a wide cross section of clients and for providing outstanding customer service, our account executives professionally handle all advertising sales for Style Manitoba.

EricGreenEric Green, Marketing Executive

A key player on the successful publishing team, Eric Green lends his invaluable sales and marketing expertise to Style Manitoba, offering promotional strategies to a wide range of clients. For the past 30 years, Eric has been involved in the marketing and advertising fields, where he is noted for handling the advertising needs for a cross section of major clients in Manitoba.

LisaLesterLisa Lester, Advertising Sales Executive

A polished professional well known for her integrity, Lisa Lester handles the advertising needs of a wide range of clients on behalf of Style Manitoba . Lisa successfully combines her excellent communication and analytical skills with her unstoppable creativity to achieve the desired results for clients. Also an accomplished singer, Lisa has produced several CDs and a music video.



JoePotenzaJoe Potenza, Executive Director Digital Media

Joe Potenza brings a wealth of promotional and marketing experience to the team, and is well versed in the latest digital technology. His role in transitioning Style Manitoba into an era of digital media is invaluable, as he oversees the development of the organization’s online presence through social media, video production and a suite of digital products.
Utilizing the skills of Anna Kovacs and Vanessa Ogibowski, both of whom are experts in Social Media, Style Manitoba is enjoying a growing online presence on Facebook, Twitter and Instagram.

VinceKrochakVince Krochak, Digital Media Video Technician

Vince Krochak, who has worked extensively in the motion picture industry, brings 20 years of experience in film and video production to Style Manitoba. In an ever-changing digital marketplace, Vince offers the full breadth of his expertise in digital video production to Style Manitoba’s clients.


AnnaKovacsAnna Kovacs, Digital Media

Anna Kovacs has creatively developed our social media platforms. Her digital experience has been instrumental in growing actively engaged followers for Style Manitoba and our clients on Twitter and Instagram.


VanessaOgibowskiVanessa Ogibowski, Digital Media

Vanessa Ogibowski, educated through the Creative Communications program at RRC, lends her expertise in digital media through building and maintaining a large following for Style Manitoba via Twitter and Instagram.


KateYaculaKate Yacula, Host (Stepping Out With Style)

Style Manitoba has promising new video footage in the works! As host for Stepping Out with Style segments, Kate Yacula captures the beat of the city with engaging interviews and footage on a variety of topics, including coverage on arts and cultural activities, fab home walkthroughs, fashion and more! Watch for new episodes as the year unfolds.


RebeccaVanBeverenRebecca Van Beveren, Digital Media

Rebecca Van Beveren offers her excellent sense of design and endless creativity to the team at Style Manitoba. Her areas of expertise include web design, logo design, branding, print design and more. Rebecca injects a high level of creativity into all the projects she tackles, delivering stunning digital concepts to meet the needs of Style Manitoba’s clients.



It would not be possible to publish a magazine like Style Manitoba without the help of a great many people. This we have been fortunate to have. Our contributors are all experts in their own fields. Time after time, they have responded to the needs of our organization and readers alike with beautiful photography and well written editorials. Without the collaboration of their efforts, Style Manitoba would simply not be the publication it is today. Our talented entourage of writers and photographers has been delightful to work with and we value all their contributions to our publications.


KellyGrayKelly Gray, Writer

Kelly Gray is a Canadian-based book author and magazine writer. For more than 25 years he has written in a wide range of local and national publications on topics from cocktails to Quonset Huts. Currently, he is touring the country promoting his new book The Less You Know – Tales of the Wolseley Voyager.


GregKlassenGreg Klassen, Writer

Greg Klassen is an avid gardener and traveler, having visited fifteen countries in the last decade. Favourite experiences include hiking the rice paddies of Jatiluwih, Bali; watching the sun set with a glass of brunello in hand in southern Tuscany and doing the nightly tapas crawl in the beautiful Spanish seaside city of San Sebastian. If Greg could live anywhere else in the world, it would be Amsterdam, where the cyclist is king.


RandalMcIlroyRandal McIlroy, Writer

Local writer Randal McIlroy makes valuable contributions to each issue of Style Manitoba with his well respected insights into the world of music. Tuned in to the music scene, McIlroy reviews CDs regularly in Styling the Stereo, along with occasionally profiling musicians.


QuentinMills-FennQuentin Mills-Fenn, Writer

Style Manitoba’s long time book columnist Quentin Mills-Fenn has enjoyed dinner with David Suzuki and tea with Jan Wong, as well as an iced latte with Margaret Sweatman on a hot August afternoon. When he’s not interviewing authors, he can usually be found reading yet another novel, biography, history or travel book.


DonnaMinkusDonna Minkus, Writer

Donna Minkus has worked in the communications field for more than 30 years, having held communications specialist positions at corporations in both the private and public sectors. With a background in journalism and experience at daily newspapers, Donna is to returning to her roots and pursuing a career as a freelance writer. Recently retired, Donna is pleased to join the contributing writers at Style Manitoba.


IanMozdzenIan Mozdzen, Writer

Ian Mozdzen is a freelance writer, a performance artist/dancer and an arts administrator. He holds honours degrees in English literature & theatre as well as studies/practices many forms of dance. Ian has been writing for Style Manitoba for about 10 years and has found every assignment to be an enriching experience – many thanks to everyone in the Style community for the immense generosity and all of those fascinating stories!


LeighPattersonLeigh Patterson, Writer

Writer, editor and true-blue prairie gal Leigh Patterson has been a regular Style Manitoba editorial contributor since 1998. Leigh loves to bring the stories of our province’s many entrepreneurs and other talented folks to life on our pages. Always on the go, she channels her energy into running, cross-country skiing, yoga, gardening and shopping. On her rare down time, she may be spotted reading a book.


CarlyPetersCarly Peters, Writer

For over 10 years Carly Peters has been the managing editor for numerous trade magazines, and a freelance writer with national features in consumer and trade publications, including Style Manitoba. Carly has been a regular contributor to Design & Décor, Kitchen & Bath Showcase and other sections of Style Manitoba for the past five years. She is also an accomplished communications consultant with a varied clientele. Whatever words are needed, Carly has added a touch of funk and a little flair, providing clean crisp copy to capture the attention of Style Manitoba’s audience.



JohnJohnstonJohn Johnston, Photographer

John Johnston has spent over 40 years capturing light, life and stunning imagery through the lens of a camera. His diploma in creative communications helps him understand the high impact imagery his clients require.



MichaelRobertsMichael Roberts, Photographer

A successful freelance photographer and graphic artist since 1993, Michael Roberts consistently demonstrates his commercial versatility while satisfying his need for creative expression. Whether shooting fashion, architecture, products, or corporate portraiture, Roberts draws from his knowledge of artistic composition techniques to get the best out of every assignment. His keen eye for detail is apparent throughout every issue.


MichaelSandersMike Sanders, Photographer

Michael is an award winning photographer and graphic designer. For last 10 years he has worked as a filmmaker and produced numerous documentaries, music videos and short films.